Serina’s Jordanian heritage gave her a special connection to the Dead Sea and its healing properties. When she suffered horribly with postpartum skin issues and stress-induced rosacea, Serina went on a quest to find Dead Sea solutions that could help her and was left utterly disappointed as most Dead Sea products on the market contained harsh chemicals and preservatives. Supported by her siblings, Laith and Hana, the three of them set out to create their own solution of “Dead Sea Glow” by working with an exceptional formulator in Jordan to harness the Dead Sea’s unique, skin-boosting, and therapeutic minerals.