Growing up, Heather had a specific way of styling her curly hair. After hearing friends despair at how the humidity had sprung up their straight hair into curls, Heather decided to help them with her own way of styling curly. They went away curly, loving the results. Hoping to help more curly girls, Heather shared her method online along with products and tutorials. She created the Curly Girl Method Club to help others understand and appreciate their unique curly hair.