By Rotation

Founder Eshita was determined to transform fashion consumption after seeing first-hand the effects of textile waste during her honeymoon to her motherland in Rajasthan, India. After researching the global fashion rental landscape, she was disappointed not to find a circular solution. She created her own version of fashion Airbnb, peer-to-peer fashion rental platform By Rotation, where everything on the app belongs to individual user.

FOUNDER

Eshita Kabra-Davies

CULT PRODUCT

Weekly Rental (Dresses)

SINGLE FOUNDER
CO FOUNDER