Alice founded Authentic House in 2018 while seeking everyday ways to protect the environment. What began as a subscription box for eco-friendly products soon grew into a deeper exploration of sustainable living. Recognising that creating positive change also required balance and self-kindness, Alice expanded her vision. Designing skincare, haircare, and candles with the goal of creating glimmers – moments in your day that feel good, recharge you, and make a difference for the environment.