BeautyMDx

BeautyMDx

As a busy GP and devoted mother of four, Maureen found she had little time for the personalised 10-step skincare plan everyone seemed to be advising. She looked out for brands offering a simpler alternative but found that they just didn’t exist. It wasn’t...
Counter Culture Store

Counter Culture Store

Wendy and her husband Mark were told one day that “the average woman” (whomever she may be) uses 12-16 beauty and wellness products every day. Shocked by this statistic, they saw an opportunity to help drive change. They had the idea to create a beauty...
Wype

Wype

When Giorgia moved to London from Italy, she was struck by the lack of bidets and noticed that the Brits used wet wipes instead. However, the environmental harm caused by wet wipes was a problem. She soon came up with a solution: Wype, a natural soapy gel that...
The Glowcery

The Glowcery

Having changed to a plant-based diet, Roshanne quickly noticed that the switch back to basics improved her health immensely. This got her thinking “Imagine if you could feed your skin like you do your body? What diet would your skin need?”. So she launched...
MotivatePT

MotivatePT

Kira was working in banking when she fell in love with fitness and noticed it gave her the confidence and mental clarity she needed to achieve more and connect to herself. She realised that she wanted to empower other women to achieve their fullest potential too, but...